What's the Reseller Program?
The Cinedeck Reseller Program is a partnership between Cinedeck and you, the VAR. We’ve developed a number of programs regarding margin, marketing and sales leads that are only available to a select group of Cinedeck Tier 1 partners.
Margins
By participating in the program, you transact all sales directly with Cinedeck. Here is the breakdown for your margins:
Event | Cinedeck Tier 1 VAR | Not a Cinedeck Tier 1 VAR |
Requirements | Must have registered at one opportunity in the previous calendar year | Has never worked with Cinedeck and does not have a working history within the past 12 months. |
Register an Opportunity | 20% | 15% |
Sales Training Program | 5% | can’t access for 6 months |
Technical Training Program | 5% | can’t access for 6 months |
Total | 30% | 15% |
Requirements for Participation
Additional points applied for Sales and Technical Training (10%) are re-certified annually.
Here are the minimum qualifications that entitle you to the additional 10%:
Register at least one opportunity in excess of $10,000, or a number of opportunities totally $10,000 on a rolling 6 month basis
Complete the Sales Training program
Complete the Technical Training program
Commit to a bi-monthly check in call by your Cinedeck Partner Manager to identify Cinedeck opportunities, address and customer concerns, discuss co-marketing opportunities and have a technical discussion about any new dev that’s been released.
Marketing Dollars Program
Being a Cinedeck VAR also automatically enrolls your company in our Marketing Program. Every sale that you make with Cinedeck build your market funds chest:
Total Invoiced Sales (min target) | Market Dollars |
|---|---|
$50,000 | $500 |
$75,000 | $1000 |
$100,000 | $1500 |
$150,000 | $2000 |
$200,000 | $3000 |
$300,000 | $5000 |
Sales Leads
Sales leads come in through our websites through display ads, online/in person events and tradeshows. Once the sales lead is vetted and we are able to discover whether the lead is a legitimate opportunity, we will recommend one of our VAR partners depending on a number of factors including geography and whether the partner has a proven track record of selling and supporting Cinedeck systems.